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The five most useful new web apps of the week #WebAppsDay Mango Melbourne, Melbourne, Tuesday 31 Jul 2012

Welcome to a new weekly feature from the team at Mango which will serve up five of the most useful new web apps generating buzz around the web.

This special series will be posted every Wednesday (aka #WebAppsDay) and will feature a collection of social media tools that will make your online lives easier, more effective, and most importantly, more fun!

The inaugural edition of #WebAppsDay features a tools that removes the pain from content planning calendars, a real-time listening tool called Nod3x which will blow your mind and a couple of incredibly nifty mobile apps. 

1. DivvyHQ - If you are responsible for creating and managing content plans across a variety of social media channels, you will fall in love with DivvyHQ. It eliminates the need for spreadsheets and replaces them with an all-in-one online tool to house your content plans which can be adjusted in real-time. Heavenly!
2. BuzzStream Blogger Roll List Tool - One of the best ways to understand which blogs are influential in a particular niche is by checking out the blog roll of the most popular blogs in that niche. The BuzzStream tool enables you to grab the list details in a flash to help pull all the different blog titles together. Genius!
3. Ego - One of two mobile apps in this round-up, Ego gives you a snapshot of all your web property analytics wherever you are. Super handy!
4. Nod3x - This tool is still in beta stage but you can still get an idea of its incredible capabilities and usefulness. Eventually, this looks like it will be a must-have for all enterprises who take real-time monitoring and influencer relations seriously.
5. Recce App - 3D mapping is something you will hear a lot about over the next 12 months and Recce is likely to be at the forefront of those discussions thanks to its beautiful interface and real-time travel information features. The London version is available now with additional cities set to be announced soon.

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The Great Pascall Road Trip Mango New Zealand, Auckland, Tuesday 27 Mar 2012

Mango helped Pascall lollies bring their sales promotion from the supermarket to the people with the Great Pascall Road Trip.

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Mango Auckland helps Cadbury collect joy Mango New Zealand, Auckland, Tuesday 5 Jul 2011

As part of the Cadbury ‘Share the Joy’ campaign Mango Auckland is helping Cadbury discover the sound of joy by travelling the country collecting sounds to reflect the joy of New Zealanders.  Mango is on the road again, this time with the Cadbury Dairy Milk Joy Collector – a magical, 3D animated, sound activated interactive experience. The team is taking it around the country and inviting groups to take part in a FREE 3D experience that collects voices, sung from the hearts of Kiwis. Visit sharethejoy.co.nz for more information and Joy Collector travel dates.

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Mango Auckland and ANZ bring top players to the playground Mango New Zealand, Auckland, Monday 23 May 2011

Mango Auckland brought netball fans closer to their on-court heroes as part of the ANZ Championship 2011. Netball supporters were driven to register at anznetball.co.nz where they went in the draw to win the Grand Prize; an amazing afternoon with netball stars from their regional team. The winner gave the fabulous prize to her daughter’s school, so hundreds of excited kids from Tawa Intermediate in Wellington had an unforgettable afternoon playing games, having photos and taking tips from Central Pulse players. 

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Mango Auckland Launches Second Annual Grant’s Corner to Corner Bowls Tournament Mango New Zealand, Auckland, Monday 2 May 2011

Mango was at the helm of the second annual Grant’s Whisky Corner to Corner Bowls Tournament, involving 151 lawn bowl clubs around the country. To get tongues wagging in the lead up to the competition Mango got the media excited about the return of the tournament, and held a quick fire curtain-raiser game with New Zealand celebrities from popular television shows Almighty Johnsons, Go Girls and Shortland Street. The celebrity winner on the day was actor Paul Ellis who won $2,000 for the NZ Aids Foundation.

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Mango Races all Day and Rocks all Night at NZ’s Biggest Sporting Event Mango New Zealand, Auckland, Tuesday 26 Apr 2011

New Zealand’s largest annual sporting event, the ITM400 Hamilton V8 Supercar Championship, was a wet, wild, rock ‘n roll weekend this year as over 105,000 fans took to the street race circuit in Hamilton.

Mango managed all off-track PR with driver appearances, signing sessions, charitable alignment, VIP guests and the added element of top tier bands ZZ Top and Good Charlotte rocking the stage following racing. 

Kiwi driver Shane van Gisbergen battled the extreme conditions to take out the top podium spot – a terrific result!

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Mango Auckland helps Pirates drop anchor Mango New Zealand, Auckland, Thursday 14 Apr 2011

 

To launch the newest franchise joining the National Basketball League, the Auckland Pirates team, Mango arranged a media launch to get tongues wagging. In keeping with the team’s title, Mango held the launch at Auckland’s Maritime Museum in the nautically themed ‘Voyager’ room, where Pirates Raheim Brown, Dillon Boucher and Brooke Rosco talked about the upcoming season. A myriad of high profile national sports television programmes, radio and newspaper media attended the launch to find out about this new era of Auckland basketball.

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Mango Auckland gives creatively inclined Kiwis the chance to shine Mango New Zealand, Auckland, Monday 14 Mar 2011

 

Zombies, sharks, public white-outs and remote gigs all form the nucleus of the incredible Smirnoff Night Project. A completely unique challenge was devised whereby four of New Zealand’s most creative talent won the chance to stage the event of their dreams with a little help from their friends at Smirnoff and Mango.

Each event allows a certain allocation of guests who register on the Smirnoff Night Project Facebook page http://www.facebook.com/smirnoffnz the chance to attend one of these awe-inspiring events. Smirnoff’s especially designed Facebook application for ticket requests has been so overwhelmed with demand that on one occasion the application crashed from all the excitement! Mango Auckland gave budding Kiwi creatives the chance to plan, pitch and activate their dream event – what a night!

 

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Mango AdNews win in pictures Mango Sydney, Sydney, Monday 14 Mar 2011

What a year to be a Mango! At the annual awards ceremony in Sydney, Mango scooped up the title of AdNews 2010 PR Agency of the Year adding to the recent win at the B&T Awards late last year. 

Simone truly encapsulated the Mango team’s sentiments toward this award in her acceptance speech: 

“This industry is about good people, doing good work for good clients. Last year we were lucky enough to have all three.” 

Once again, we would like to thank everyone involved in our journey as we wouldn’t be celebrating this award without the help of our loyal supporters: All at DDB Sydney for unending trust in us, Mango Auckland and Melbourne for completing our family, our fabulous clients who we could not have achieved this success without, and to the wider DDB family who have always supported our long term vision.

Click here to see the full AdNews Agency of the Year Awards gallery.

 

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Mango Auckland revives taste buds for Wither Hills Mango New Zealand, Auckland, Thursday 17 Feb 2011

To launch Wither Hills two new Single Vineyard Pinot Noirs, Mango Auckland united a luxurious location, fantastic company, premium cuisine and fine wine to execute a sensory experience like no other. Hills Chief Winemaker Ben Glover hosted an intimate media lunch for wine writers so they could sample the new Pinot Noirs with a food and wine matching showcase, in a setting just as spectacular as the menu by award-winning chef Martin Bosley.  Perfect weather at the stunning Hanene Pavillion overlooking the Hauraki Gulf combined with an appreciation for quality wine meant guests had an unforgettable time and helped renew their appreciation for the Wither Hills label. 

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